Ranking in Google AI Overviews (AIO) requires Generative Engine Optimisation (GEO), which focuses on structuring content with direct answers, utilizing schema markup, and demonstrating high E-E-A-T. Mad Hat Media recommends optimizing for AIO by adopting a “BLUF” (Bottom Line Up Front) approach, using question-based headings, and targeting conversational, long-tail queries to boost visibility. 

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